Some people dislike sifting through the Twitter feed, but they still need a social media presence. The good news is you can still use Twitter, just as an offshoot of blogging. And it hardly takes any time.
First you’ll need a Twitter account if you don’t already have one. I tell you how here: Getting Started on Twitter.
Once that hurdle is passed, building a Twitter presence is easy, as long as you aren’t in a hurry. If you blog, you probably already know you need to reciprocate visits. When you read a blog post, after pressing the like button, press the little tweet button or bird icon at the bottom of the post, and a dialogue box will pop up.
The one for Google Chrome reads: Share a link with your followers, and then it gives you a tweet already composed, links and all. All you have to do is click.
It will tell you that your tweet has been sent, and then comes the nifty part. If you aren’t already following this person on Twitter, it will ask you if you want to do so. Just click the follow button. Especially since you already tweeted their blog post, most folks will follow you back.
Hint: If you don’t already have your blog set up with social media buttons, it’s a good idea, and it’s super-easy. If you’re on WordPress, go to WP Admin and click Settings. Then choose Sharing. A screen will pop up, asking you which sharing options you want. I chose Twitter, Facebook, Google+, and Pinterest. Make sure you go to the bottom and save your changes, or you’ll have to do it over again. (It’s annoying how easy it is to forget that simple step.)
Maybe you’re thinking: great–but who’s going to care? I have only a few followers. It won’t even matter that I do this.
But it does. All tweets of our posts show up in the notification section, located on the top menu bar of your Twitter page. Every time someone tweets one of my posts, Twitter tells me and posts a copy of the tweet, where I can now retweet it. This ties into the subtle psychology thing called social proof. It’s fine that you tweet your own posts, but it’s even better when you retweet a post of yours that someone else shared.
You don’t have to check your Twitter feed, but you should check your notifications every week, to add folks who’ve followed you (except ones you don’t want–don’t be afraid to block smut). You’ll need to reciprocate retweets. I’ve got five thousand followers, and I can usually get this done in a half-hour.
Do this over time, and you’ll gradually build up Twitter followers. And they’ll be real people who actually like you, not just bots to fluff your numbers up.
Besides, even if you like Twitter, sometimes we just get hammered. This is a way to keep and build a Twitter presence, even if you don’t have any time to check your feed.